GEO · AI SEARCH OPTIMIZATION

Turn visibility into qualified inquiries.

BettaRank is a GEO team that delivers results. Our Agent Fleet handles ongoing research and execution, with dedicated people responsible for improving your brand’s AI visibility.

Get handbook

A practical introduction to GEO, available in Chinese.

ILLUSTRATIVE AUDIT

AI cites your competitors. What about you?

Example: a buyer researching industrial sensors

  • Which industrial sensor suppliers should I consider?

    AI citationNordwell Sensorsnordwell.example

    Your site isn’t cited

  • Which sensors work best outdoors?

    AI citationAster Sensingaster.example

    Your site isn’t cited

  • What specs matter when buying sensors?

    AI citationNordwell Sensorsnordwell.example

    Your site isn’t cited

Fictional website names and domains, not a live audit. A citation is not a recommendation.

THE CHALLENGES OF AI SEARCH GROWTH

Investing in GEO. Not seeing results?

You’re investing time and content, but it’s still unclear what to optimize, why traffic isn’t coming, or which efforts are working.

UNCLEAR CUSTOMER NEEDS

You don’t know what buyers ask AI.

You have keywords, but little clarity on how customers describe their needs, compare products and choose suppliers. Without that context, content can miss real buying situations.

LOW VISIBILITY

You publish. AI rarely mentions you.

New articles go live, yet your brand stays out of relevant answers. Is the issue your topics, content, site structure or external citations? Without a diagnosis, the next move is guesswork.

UNCERTAIN IMPACT

You see exposure. Is it bringing customers?

Your brand gets mentioned, but does that lead to relevant visits and inquiries? AI answers, citation sources and website data sit in different places, making it hard to tell what works and where to focus next.

OUR SOLUTION · AI-NATIVE GEO

Agent Fleet. Better GEO with every cycle.

Start with your brand, internal customer knowledge and real questions found online. Validate prompts in live search environments to build prompt and monitoring libraries. Agent Fleet then analyzes, creates, publishes and refines content around those questions, delivering data growth at the end of the cycle. People oversee quality, provide Human Taste and own delivery.

AGENT FLEET · THE FLYWHEEL

PEOPLE · EVERY STAGE

Quality oversight + Human Taste

Factual accuracy · Content value · Brand voice

BRAND INPUT

Brand information

Company & products · Website · Target customers

Build prompt & monitoring libraries

INBOUND

Start with your company

Extract customer questions from brand materials, inquiries, chat history, support records and past conversations.

OUTBOUND

Find real user questions

Find questions relevant to your brand in social media such as YouTube, communities and public discussions.

Validate in live search

Test candidate prompts in real search environments before adding relevant questions to the libraries.

  • Prompt library

    Validated customer questions

  • Monitoring library

    Track answers and performance

AGENT
FLEET

Prompt-led iteration
  1. 1Analyze content

    • Questions & intent
    • Content gaps
    • Competitors & citations
  2. 2Create & publish

    • First- & third-party content
    • On- & off-site publishing
    • Planning & fact-checking
  3. 3Reflect & refine

    • Data monitoring
    • Citation testing
    • Strategy refinement

END-OF-CYCLE DELIVERY

  • Data growth

    Growth in SEO and GEO traffic

The prompt library guides the work. Monitoring informs reflection, then feeds the next round of content analysis and generation. Agents execute; people oversee quality and own delivery.

CASE STUDIES & RESULTS

Six months. Three industries.

Baseline → Month 6

CASE A

Home gym equipment

AI visibility
5%44%
AI referral traffic share
0% → 2.8%
Total sales conversion rate
+50%relative increase

CASE B

Smart home

AI visibility
3%42%
AI referral traffic share
0% → 2.8%
Total sales conversion rate
+64.3%relative increase

CASE C

Home & furniture DTC

AI visibility
2%35%
AI referral traffic share
0% → 2%
Total sales conversion rate
+77.8%relative increase
Source: BettaRank historical case materials and case details; underlying analytics have not been independently verified. Total conversion rates changed over the same period and are not attributed to a single factor.

GEO gains. Stronger search performance.

Mention rate reached
47%
Six-month mention rate chart: the client brand’s green line rises to 47%, alongside several competitors.
Brand mention rate over six months
Website visits
+25%
Impressions
+50%
Original January–July 2026 search chart showing 158K total clicks and 3.17M total impressions. These totals are separate from the growth figures above.
Search performance · January–July 2026
Mention rate is the end value; visits and impressions show relative increases. These results are presented separately from the three historical cases above.
Chinese edition of the 2026 GEO Handbook: an introductory guide to AI search optimization by BettaRank

RESEARCH & PRACTICE · GEO HANDBOOK

2026 GEO Handbook

Understand AI search. Know where to start.

How does AI choose its sources? Where does your existing SEO work fit? Our introductory guide brings together the key concepts, research and practical steps to help you get started.

  • Understand GEO, AI search and citations
  • Improve content, off-site signals and technical foundations
  • Work through this week, 30-day and 90-day checklists

By Crockett Ford & Runkun Miao

Chinese edition · 20 pages · PDF · 832 KB

2026 GEO HANDBOOK

Get the GEO Handbook

Handbook requests are temporarily unavailable. Please check back later.

Contact information is not being collected here.

Agent Fleet execution. Human Taste.

SEO content, site structure and website conversion improvements, as agreed in the strategy and service scope.

FROM RESEARCH TO RESULTS

Their questions. Your opportunity.

Find the questions your brand is missing from. Identify gaps in your content and pages, set a strategy, execute and measure again.

Get handbook
  1. Assess

    Review your brand, website, target customers and current AI visibility.

  2. Set the strategy and targets

    Develop a tailored strategy around real customer needs and agree on service goals, scope and measurement.

  3. Deliver

    Our Agent Fleet executes, dedicated people own delivery and outcomes, and we continuously monitor, review and optimize.

Before we work together.

Who should start with an assessment?

Brands looking to improve their visibility in AI search. We assess your brand, products, target customers and website to determine a suitable strategy, without a geographic or export requirement.

Is this software, or does a team do the work?

This is a GEO service delivered by our Agent Fleet and dedicated people. Agents handle retrieval, research and execution; people own Human Taste, client communication and delivery outcomes.

What time and information will you need from us?

We start with your website, core products and target market. During an engagement, a designated contact helps verify product facts and review content. Website, search and analytics access is requested only as needed for the agreed work; no account passwords are requested upfront.

What does it cost, and what is your results commitment?

From USD 3,000 per month, with a 2-month minimum and continuous monitoring of 100 client-tailored prompts. Visibility improvement is our core deliverable. Targets, baselines and evaluation periods are agreed before service begins and defined in the agreement.

We already invest in SEO. Where would you fit?

We first look at what your existing work covers. Brand mentions and citations in AI answers, along with the experience after a visitor reaches your site, may need a separate review. Existing teams and content can remain in place, with responsibilities agreed during the review and scoping process.

Handbook requests & privacy

When handbook requests are available, the form collects your name, role, company and email to process the request and related communication you ask for. Only after you explicitly accept do we collect page-view and handbook-funnel events from consenting visitors via PostHog (US region) — never form contents — and you can withdraw anytime; rejecting or withdrawing never limits browsing or the handbook. Metrics cover consenting visitors only, not all visits.